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Shoot · see it in action

Shoot — full app view
Try Shoot live in the demo →A finished production loaded · read-only · no signup, no card
PRODUCER APP

Shoot

Crew plus equipment manifest. The on-set source of truth.

The shoot-day command centre. Gear inventory across 13 categories, crew roster across 16 departments, and embedded call-sheet / budget / breakdown modules so whoever is on set can see everything without app-hopping. Every rental, case number, and PO lives here.

Replaces: Legacy shoot-day apps and department spreadsheets

What's inside

  • Gear inventory — 13 categories (camera, grip, electric, sound, art, etc.)
  • Crew roster — 16 departments with call times, rates, and contacts
  • Embedded Call Sheet, Budget, and Breakdown modules
  • Rental vendors, case numbers, condition logs
  • Department POs and petty cash tied to Budget
  • Mobile-ready — this is the app your AD lives in

The numbers

Shoot by the figures.

Every figure below is live in the product today — counted from the running code, not the marketing deck.

13gear categories

Every department's kit.

Camera, lenses, lighting, electric, grip, sound, video, DIT, art, costume, props, makeup, transport — every department your show staffs gets its own filterable kit strip with status, serial number, owner, and condition.

16crew depts

Roster the whole production.

16 industry-standard crew departments with role, day rate, contact, call-time, and deal-memo link. Producers staff the whole show from one surface.

AIkit suggestions

Industry-standard rigs per dept.

Crew → Equipment kit suggestions — Gaffer's standard rig, DIT's standard cart, Sound mixer's standard bag — surfaces the canonical kit list for any department you've staffed.

CHECK-INaudit trail

Every gear chain logged.

Checkout / checkin chain records timestamp, receiver, expected return, and condition at handover. Producers always know where every camera body, lens, and walkie is at any moment.

Shoot · Crew Roster

Heads of department and crew across every department.

Sixteen departments, one roster — with AI kit suggestions per department, so hiring a gaffer automatically reminds you about the distro and the ballasts.

See it live in the demo →
Shoot crew roster — heads of department and crew across every department for a feature-film production.

The pipeline

Where Shoot sits in the production flow.

The on-set operational brain. Shoot tracks the 16-department crew roster + the 13-category gear inventory + every checkout/checkin chain on set. Daily call sheet, daily diary, and daily wrap report all read from it. Department gap-checks flag the moment a scene's requirements aren't covered.

Upstream

This app

Shoot

Owned by: Production Manager + UPM + 1st AD

Feeds downstream into

Shoot reports — daily progress, cost, scene-coverage, payroll and cast-and-crew reports generated from live project data.

Shoot · Reports

Daily progress, cost, coverage and payroll — generated on tap.

Progress, cost, scene-coverage and payroll reports generated from live project data — the end-of-day paperwork compressed from an hour to a button.

See it live in the demo →

DollyAI™ in this app

5 AI commands wired into Shoot.

Every command shows its credit cost before you commit. Every response is anchored in your real project — not a generic prompt.

Safety brief

3 cr

Reads the day's scenes and surfaces the actual hazards — stunts, weapons, vehicles, animals, water — with the OSHA / CFR risk class and the mitigation steps.

Crew gap check

2 cr

Compares today's call sheet against the script's department requirements and flags the missing crew ('this scene needs a key grip + a gaffer; only the gaffer is on call').

Kit gap check

2 cr

Same for equipment — flags missing gear before the day starts, not at lunch.

Day-plan optimiser

4 cr

Re-shuffles the day for weather, location, and cast availability — surfaces the better order with a one-line explanation per move.

Predictive overrun

3 cr

Reads yesterday's actuals + today's call sheet + outputs a Solid / Watch / High-risk pill with specific overrun minutes.

Shares one project file

Shoot reads and writes to the same synchronized project as every other app in the suite. Change one thing upstream and every dependent surface picks it up automatically.

Powered by DollyAI™

Dolly reads everything Shoot needs to know about your project before you even ask. She suggests, you approve — never the other way around.

Never-lose-saves

Every change is autosaved, versioned, and restorable. Roll back Shoot to any point without losing downstream work.

Frequently asked

Common questions about Shoot.

Does Shoot track gear by serial number?

Yes. Every gear item carries serial number, owner, condition, current status (in / on hold / checked out / missing) and a per-item checkout chain with timestamp + receiver + expected return + condition at handover.

Can the AI suggest a department's standard kit?

Yes — crew → equipment kit suggestions surface the industry-standard rig per department. Gaffer's standard rig, DIT's standard cart, Sound mixer's standard bag — one click to add the whole kit.

Does the safety brief use real hazard categorisation?

Yes. The AI reads the day's scenes + surfaces hazards by OSHA / CFR risk class — stunts, weapons, vehicles, animals, water — with the canonical mitigation steps. Not a generic prompt.

Can the gap-check actually catch missing crew?

Yes — it compares today's call sheet against the script's department requirements (extracted by the breakdown) and flags exactly which key + grip + gaffer + sound + camera roles are missing before the day starts.

The Promise

Shoot is on every tier.

From Solo to Broadcaster. No locked features, no Pro-only exports, no surprise paywalls. Every capability you see on this page ships on every plan — Solo gets exactly the same Shoot as Broadcaster.

More in the suite

Works with every app around it.

Every app talks to every other app through one synchronised project file — synced live across all seats, powered by DollyAI™.

Public release June 2026 — now accepting payment · waitlist is free

Private beta is rolling out — ~20% off via annual billing

Join the growing waitlist. No payment today — discount activates at launch.

Join the waitlist